Our Services

The Sports Consultant’s services are the entire gamut of commercial, strategic, and marketing advice that a sports club or organisation requires to be successful, but without the associated costs of having a full-time staff to deliver it. Our advice is based on the reality of the situation, underpinned by sound corporate and commercial principles, and linked to deliverable outcomes.

Commercial Sales and Partnerships

The Sports Consultant secures and manages premium partnerships that meet your brand, sporting, and community or regional engagement aspirations. This includes advice and delivery in the areas of partnership strategy, activation, and reporting. Every partnership has the ability to deliver a commercial and social outcome.

Additionally, we consider the use of locations, programs, and assets to leverage further opportunities.

Marketing and Communications

The Sports Consultant helps clubs and organisations to clarify their purpose, their audience, and their approach to engaging with that audience. This includes the use of creativity and data analysis.

Our advice covers the areas of profile building, supporter or participant acquisition, and effective communication with external stakeholders.

E-Commerce and Retail Strategy

The Sports Consultant creates retail businesses that are commercially successful and also enhance supporter engagement. Using benchmarking techniques, we are able to optimise the product, online retail, and supporter activity. Retail and merchandise strategies are also used to leverage further commercial opportunities.

Ticketing and Fan Experience

We offer ticketing strategy services that drive attendance and create a greater fan experience. Our ticketing solutions range from pricing and segmentation to season ticket marketing and the broader fan experience. Our promise is simple: fill the seats, build the fan base, and convert first-time fans into lifelong fans. Every aspect of ticketing access, experience, and engagement is designed to drive business and reputation benefits.

Strategic Consulting, Advisory, and Investment Readiness

We offer critical strategic guidance to organisations that need it most: during periods of transformation, restructuring, and growth. Our range of strategic advisory services includes:

• Acquisition, investment, and licence bid advisory

• Business planning and financial modelling

• Governance and operating structuring

• Benchmarking, risk analysis, and board reporting

• Performance pathway and workforce planning

• Stakeholder management across all tiers of government, investors, rights holders, and governing bodies

We also offer investment readiness services. We help organisations develop investor-grade propositions that win investment, partners, and stakeholder buy-in. This includes early-stage assessment of opportunities, providing clarity and momentum before resources and investment are committed. We specialise in delivering practical, accountable, and sustainable results. We add discipline, clarity, and momentum to the complex challenges facing sports organisations. We help organisations stabilise, create new opportunities, and develop new visions.